2023 Toyota Prius Prime
Explore Prius Prime
Plug into the Sporty All-New Prius Prime
Ushering in a new era, the all-new 2023 Prius Prime brings even more performance, technology, safety and even a little attitude to an already incredible plug-in package. With an eye on efficiency, the new larger lithium-ion battery increases the EV range by more than 50%. The drastically changed Prius Prime broadens its appeal and brings in a truly evocative design language with a sport grade lineup that includes the SE, XSE and XSE premium grades. Under the hood is the fifth-generation hybrid powertrain coupled with a 2.0L engine that’s designed to get hearts pumping with a best-of-both worlds EV performance and stellar fuel efficiency. Toyota has broken the mould to design a electrified sedan that’s truly built for all enthusiasts looking for a spirited electrified ride. Inside intelligent features abound, including the newest Toyota Multimedia System and Toyota Safety Sense 3.0. With the Prius Prime, drivers are ready to take on the road ahead.
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Key Features
Poised for Performance
The 5th generation hybrid powertrain and 2.0L engine delivers enhanced acceleration with 220 HP and a 0-100 km/h time of 6.8 seconds.
TNGA-C platform
With a lower centre of gravity, reduced weight and increased rigidity, the second-generation TNGA-C creates a wider stance and a lower driving position that feels sporty, yet comfortable.
Exterior Design
Express yourself in the low, wide and aggressively sculpted 2023 Highlander. This
vehicle features a powerful stance fused with a sophisticated attitude. While its design will turn
heads,
it also delivers greater aerodynamic efficiency for enhanced vehicle stability.
Poised for Performance
The 5th generation hybrid powertrain and 2.0L engine delivers enhanced acceleration with 220 HP and a 0-100 km/h time of 6.8 seconds.
TNGA-C platform
With a lower centre of gravity, reduced weight and increased rigidity, the second-generation TNGA-C creates a wider stance and a lower driving position that feels sporty, yet comfortable.
Exterior Design
Express yourself in the low, wide and aggressively sculpted 2023 Highlander. This
vehicle features a powerful stance fused with a sophisticated attitude. While its design will turn
heads,
it also delivers greater aerodynamic efficiency for enhanced vehicle stability.